Copywriter, Brand and Creative, Google Cloud

Company: SupportFinity---
Location: San Francisco
Posted on: November 14, 2024

Job Description:

Copywriter, Brand and Creative, Google CloudNote: By applying to this position you will have an opportunity to share your preferred working location from the following: San Francisco, CA, USA; New York, NY, USA; Sunnyvale, CA, USA.Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• 2 years of experience working in a creative discipline (e.g., writing, advertising, branding).
• Experience creating platform-specific work on social media platforms and sites.
• Experience as an advertising creative professional, in an advertising agency.
• A portfolio of creative work.Preferred qualifications:
  • Experience working on lifestyle or focused brands.
  • Knowledge of how to write human, engaging, relatable copy for large scale B2B tech brands.
  • Track record of well-developed concepting and direct craft execution through a composed portfolio.
  • Ability to be comfortable with ambiguity while having a clear point of view to articulate to peers, cross-functional stakeholders, and executive leaders.
  • Ability to learn about emerging technology.About The Job:Google Cloud Brand and Creative is a team of creative thinkers and makers. We create work for Google Cloud's flagship brands, Google Cloud and Google Workspace, through branded programs, advertising campaigns, social content, events, activations, and experiences. We focus on a business and developer audience but strive to connect with this audience on a human level, bringing delight and creativity to what can otherwise be a dry marketing space. By embracing user insights and thinking, you will contribute to the voice and narrative that will define the future of Google Cloud's flagship brands.In this role, you will guide, craft and maintain our voice and tone. Your work will help connect to and communicate with users through storytelling, compelling marketing communications, and digital and physical brand experiences. You will create a range of deliverables (e.g., advertising headlines, social content, creative concepts, video scripts, content copy). You will also contribute to brand guidelines to inform marketers in the creation work that is on brand and follows our voice and tone principles. You will collaborate with a diverse set of specialists from brand strategists, product marketing managers, experience designers, content strategists, analysts, and engineers to inform and bring the writing to life.Google Cloud accelerates every organization's ability to digitally transform its business and industry. We deliver enterprise-grade solutions that leverage Google's cutting-edge technology, and tools that help developers build more sustainably. Customers in more than 200 countries and territories turn to Google Cloud as their trusted partner to enable growth and solve their most critical business problems.Responsibilities:
    • Bring creative thinking and copywriting to the full cycle of brand experience projects, from concept to delivery, across touchpoints from campaigns, to social media, to web, to events.
    • Write headlines, concise well-structured body copy with equal comfort in long and short form copywriting that embraces the intersection where technology meets humanity.
    • Be an ambassador of brand personality and represent Google Cloud, showing influencing and collaboration skills across the organization within marketing materials.
    • Demonstrate empathy and creative flexibility to adapt to the regional cultural differences of a global audience and partner with the regional teams.
    • Embrace technology like Artificial Intelligence (AI) in creative storytelling and processes.Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
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Keywords: SupportFinity---, Rancho Cordova , Copywriter, Brand and Creative, Google Cloud, Advertising , San Francisco, California